AI guides for business owners
Plain-English guides to AI and large language models: how they work, writing prompts, RAG, and adding AI to a website.
Using AI with customer data: what’s safe to send, and how to protect it
What customer data is safe to send to an AI API, what to keep out, and simple ways to protect it when you add AI to your website or workflow.
AI tokens and context windows explained: what they mean for cost and quality
What tokens and context windows mean in AI models like Claude and ChatGPT, how they affect cost, speed and quality, and how to keep AI features affordable.
AI hallucinations: why AI makes things up, and how to reduce it
Why AI models sometimes state wrong facts with confidence, where it matters for a business, and practical ways to reduce made-up answers in your AI features.
What are AI agents? How they work, and when you need one
AI agents explained in plain words. How an agent uses tools in a loop, how it differs from a chatbot, real business examples, and the risks to plan for.
RAG explained: how to make AI answer from your own content
Retrieval-augmented generation in plain words, with a small working example, so an AI assistant answers from your FAQs, docs or products instead of guessing.
How to write prompts that get better AI answers
Practical prompt-writing habits for Claude, ChatGPT and other AI tools, with before-and-after examples you can copy, plus tips for prompts inside your own apps.
What is an LLM? A plain-English guide for business owners
How large language models like Claude and ChatGPT work, what they're good and bad at, what they cost, and how to tell if one would help your business.
How to add an AI assistant to a Wix site with Velo and the Claude API
Build a small assistant that answers visitor questions from your own facts, with the API key kept safe in the Wix Secrets Manager.